New Products: From Ideas to Markets
Prof. Dr. Martin Spann, Prof. Dr. Tobias Kretschmer, Prof. Dr. Reiner Leidl, Dr. Benedikt Berger
The course is a compulsory prerequisite for a specialization in Innovation. It provides foundations for students who wish to specialize in the topics addressed by the Institutes* organizing this introductory master-level course. Successful participation in this class contributes 9 ECTS toward the fulfillment of the requirements of the M.Sc. curriculum. The course also serves as an introductory course to the IMPRS-CI curriculum.
Institute of Electronic Commerce and Digital Markets (ECM) | Prof. Dr. Martin Spann
Institute for Strategy, Technology and Organization (ISTO) | Prof. Dr. Tobias Kretschmer
Institute for Information Systems and New Media (WIM) | Prof. Dr. Thomas Hess
Institute in Health Economics and Health Care Management (HEM) | Prof. Dr. Reiner Leidl
The course divides into a lecture and a subsequent tutorial. Both parts are required to successfully pass the exam.
Part I and Part II of the course are compulsory. Course participants can choose between focusing on either Part IIIa or Part IIIb.
We acknowledge financial support for the case studies from LMU Management Alumni.
- The course is held in English
- All relevant course materials will be uploaded on Moodle: For registration, please check the information in LSF.
- Please sign up for the tutorials: For registration, check the information with the organising institute: https://www.hem.bwl.uni-muenchen.de/studium/index.html
- Please note: There will be a mandatory Live-kick-off session on 19-Oct-21 (14:00-16:00 c.t.)
Live Kick-off: https://lmu-munich.zoom.us/j/98864561932?pwd=aVRZR09UY0dmQXdIcURFbEk3ck5Sdz09
Lecture Sessions will be recorded and uploaded on Moodle. There are no live Lecture Sessions for Part II. For registration, please check the inforemation in LSF.
Tutorials will be live and not recorded for Part II. For registration, please check the information with the organising institute: https://www.hem.bwl.uni-muenchen.de/studium/index.html
Meeting ID: 958 9288 1058
|Credits||9 ECTS in module FSG "Innovation and Digital Business"|
|Examination||31-Jan-22, 16:30-19:00 (Note: time may change; check infos with the organising institute: https://www.hem.bwl.uni-muenchen.de/studium/index.html)|